your messaging isn’t a problem.
it’s THE problem.
Bad messaging is the most expensive mistake a fractional consultant makes. You can't referral your way out of a confusing conversation. You can't LinkedIn your way out of a vague offer.
One day. Messaging fixed.
YOU’RE GOOD AT WHAT YOU DO. BUT NO ONE CAN TELL.
// You've done the work. You have the experience. And yet every intro conversation you watch people’s eyes gloss over when you explain what you do.
// You're losing clients to consultants who aren't half as good. They just sound better on paper.
// Your referrals are going cold because the person sending them can't explain how you can help.
// Somewhere between "what do you do?" and your answer, you're losing people.
The gap between "great meeting!" and "we went another direction" is usually your messaging.
When you started this business, it wasn't to fumble through every sales conversation. You wanted clients who found you, not the other way around. You wanted referrals that arrived already sold. You wanted to spend your time doing the work… not justifying why you're worth hiring for it. You wanted a business that felt as good on the outside as it does on the inside.
That's still possible. But not with messaging that's working against you.
You just want someone to hear what you do and say "oh, you're exactly what we need."
Introducing
The Messaging Fix:
The one-day intensive that takes "uh, so what I do is…" and turns it into the kind of message that makes nonprofit leaders stop, lean in, and say "when can you start?"
The Messaging Fix will show you how to make your message do the selling… so you don't have to.
You'll walk away with a messaging guide so clear, so specific, so undeniably you that you could hand it to your most awkward acquaintance and they could sell you to a client.
That's the bar. That's what we're building.
Because most consultants never have a clear, documented message they can use everywhere. Your conversations. Your website. Your proposals. Your referral network. Even your favourite AI tool.
One guide. Built in a day. Yours forever.
No prep. No homework.
Just show up.
Half Day
$2,000 USD
A focused, high-impact three-hour session where we dig into your business, your clients, and your words and come out the other side with messaging that actually works.
// A live working session: three hours, just the two of us
// Your internal messaging guide: a clear, documented framework you can use everywhere. Your website. Your proposals. Your intro conversations. Your favourite AI tool.
// A recording of the session so nothing gets lost
// Two weeks of follow-up email support because sometimes the questions show up after you've had time to sit with it
Full Day
$3,500 USD
Everything in the half-day, plus a website wireframe built from your new messaging. Real copy. Ready to plug in. No staring at a blank Squarespace page wondering what to say.
// Everything in The Messaging Fix Half Day
// A 4-page website wireframe written in your voice, structured to convert, ready to hand to your designer or drop in yourself
This isn't a course. It's not a template. It's not a DIY worksheet you'll never finish.
It's a private, one-on-one day with Cindy, the person who has helped hundreds of nonprofit fractionals build businesses that actually work.
She's not going to hand you a framework and wish you luck. She's going to dig into your specific business, your specific clients, and your specific words… and build something that's undeniably, unapologetically you.
Because generic messaging is the reason you're here in the first place.
Cindy takes a limited number of Messaging Fix clients each month. When the spots are gone, they're gone.
The consultants winning right now aren't more experienced than you. They just have better messaging.
Stop leaving money on the table.
Even if you're brand new and still figuring out your niche. Good. We'll build it right from the start instead of spending two years undoing bad habits.
Even if you've rewritten your bio seventeen times and nothing sticks. That's exactly why this exists.
Even if you think one day isn't enough to fix years of fuzzy messaging. You'd be surprised what happens when you stop DIY-ing it alone and spend a day with someone who does this for a living.
Meet your Coach: Cindy Wagman
Cindy is a former in-house nonprofit leader turned fundraising consultant turned business coach who's done with the nonprofit sector's toxic relationship with money and success.
She helps seasoned nonprofit professionals build six-figure consulting businesses - without the burnout, hustle, or one more board meeting that should've been an email. As the founder of the Nonprofit Fractionals Network, she's coached over 85 consultants to grow profitable, values-aligned fractional businesses that make room for both purpose and prosperity.
Cindy personally closed over $1 million in fractional contracts and built a $650K/year agency before walking away from it to teach others everything she’s learned.
She's armed with an MBA in strategy and change management and over two decades of nonprofit experience - plus zero patience for the sector's martyrdom complex.
This is for the consultant who is great at the work and terrible at talking about it
The Messaging Fix is for you if:
// You're a nonprofit fractional consultant who knows your work is good but can't seem to communicate it clearly
// You're losing clients or referrals to consultants who just sound more confident on paper
// You've been DIY-ing your messaging for months (or years) and it still doesn't feel right
// You're ready to stop fumbling and start showing up like the expert you already are
The Messaging Fix is not for you if:
// You're still deciding whether consulting is the right path
// You're looking for a magic wand (messaging is critical but doesn’t eliminate the rest of your business development)
// You're not willing to be honest about what's not working
NAIL YOUR NEXT DISCOVERY CALL
Imagine getting off a discovery call and knowing - before they even reply - that you nailed it.
No second-guessing your words. No wondering if they got it. Just the quiet confidence of someone who knows exactly what they do, who it's for, and why it matters.
That's what clear messaging feels like. And it's one day away.
Limited spots available each month.
The next spot has your name on it — until it doesn't.